Rihanna tells American Vogue doing Super Bowl would make her 'a sellout'

Evening Standard 2 months ago

In the new issue of American Vogue, singer-turned-fashion and beauty mogul Rihanna has opened up about why her solidarity with Colin Kaepernick led her to turn down performing at the Super Bowl. 

“Absolutely. I couldn’t dare do that. For what? Who gains from that?” she says, “Not my people. I just couldn’t be a sellout. I couldn’t be an enabler. There’s things within that organization that I do not agree with at all, and I was not about to go and be of service to them in any way.”

(Ethan James Green/Vogue)

The singer also opened up about gun violence in America. “It is devastating. People are being murdered by war weapons that they legally purchase. This is just not normal. That should never, ever be normal. And the fact that it’s classified as something different because of the color of their skin? It’s a slap in the face" she said. 

In May it was announced that Rihanna would be collaborating with LVMH on a new brand called Fenty Maison - the first house created under LVMH since 1987’s Christian Lacroix. 

“I’m not the face of my brand, but I am the muse” she said, “and my DNA has to run all the way through it. I don’t want anyone to pull up my website and think, Rihanna would never wear that.”

(Ethan James Green/Vogue)

Rihanna’s focus for the past three years has been her fashion and beauty empire, leaving fans to worry if she would ever return to making her own music again. 

But asked if she would ever quit making music Rihanna responded, “oh, nooo, music is, like, speaking in code to the world, where they get it. It’s the weird language that connects me to [fans]."

Her last record Anti was released in 2016 and she has featured on a few songs in 2017 including Kendrick Lamar’s Loyalty which won Rihanna her 9th Grammy award.

(Ethan James Green/Vogue)

In December of 2018 Rihanna confirmed that her 9th album would be out in 2019. She told the New York Times’ T magazine in May that the album would be a reggae project.

“It’s not gonna be typical of what you know as reggae. But you’re going to feel the elements in all of the tracks … Reggae always feels right to me. It’s in my blood. It doesn’t matter how far or long removed I am from that culture, or my environment that I grew up in; it never leaves. It’s always the same high. Even though I’ve explored other genres of music, it was time to go back to something that I haven’t really homed in on completely for a body of work.” Rihanna said of her ninth album’s musical direction. 

(Getty Images)

In the interview Rihanna also touched on her reported relationship with billionaire Hassan Jameel.

“Yeah, I’m dating. I’m actually in an exclusive relationship for quite some time, and it’s going really well, so I’m happy.” 

(Ethan James Green/Vogue )

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