American robots lose jobs to Asian robots as Adidas shifts manufacturing two years after opening its ‘Speedfactories’

The Sun 1 month ago

US robots will lose jobs to Asian machines amid Adidas’ plans to shift its trainer manufacturing two years after opening its “superfactories”.

Adidas has announced it plans to shut down its high-tech robot factories in Germany and The States.

One of Addidas’ high-tech trainer-making robots which are being moved to Asia
The firm launched the factories to increase the pace it produced its trainers

The sportswear giant said on Monday it will shift it technology to Asia to allow the business to be “more economic and flexible.”

The state-of-the-art Adidas factories were part of a drive to meet demand for faster delivery of new styles to its major markets.

It originally planned a global network of similar factories.

The German firm has remained tight-lipped on why it was closing the facilities, which have proved expensive and where the technology has been difficult to extend to different products.

SUPER FACTORIES

Adidas’ head of global operations Martin Shankland said the factories had helped the company improve its expertise in innovative manufacturing, but it aimed to apply what it had learned with its suppliers.

Adidas started production of shoes largely by robots at its “Speedfactory” in the southern town of Ansbach near its Bavarian headquarters in 2016 and opened another near Atlanta in 2017.

The firm was Founded by German cobbler Adi Dassler in 1949 but has now shifted most of its production from Europe to Asia.

The firm relies on more than one million workers in contract factories mainly in China and Vietnam.

However, Adidas said Monday that production at the two factories would be discontinued by April 2020 at the latest as it focuses instead on using technologies.

The suppliers would use the techniques to make a broader range of products with a short production time.

Adidas will keep testing manufacturing processes at its so-called adiLab site in Scheinfeld, Germany.

It said it would continue to work with Oechsler, the German company that operates the two factories, in other manufacturing areas, such as producing soles for its springy boost shoes, as well as soles for soccer shoes and advanced 3D-printed soles.


Source link
Read also:
New York Post › Finance › 1 month ago
Adidas plans to close high-tech “robot” factories in Germany and the United States it launched to bring production closer to customers, saying on Monday deploying some of the technology in Asia would be “more economic and flexible”. The Adidas...
Metro › Technology › 1 month ago
Factories in Germany and the US making way for factories in Asia
Axios › Finance › 2 months ago
Automation and offshoring have destroyed millions of U.S. manufacturing jobs in the last 2 decades, but another, less-discussed threat to those jobs is the U.S.-China trade war.The big picture: Almost a fifth of all manufacturing jobs in the U.S. are...
Business Insider › 3 weeks ago
Adidas x "Star Wars" launched its second iteration of the Space Battle-themed pack on Thursday, November 21 — just in time for Christmas gifting. The second stage in Adidas' collaboration with Lucasfilm involves three different running models...
Business Insider › Politics › 2 months ago
Democratic 2020 presidential nominee Andrew Yang often makes jokes about his Asian-American identity at rallies and debates. "The opposite of Donald Trump is an Asian man who likes math!" he often says. "I'm Asian, so I know a lot of doctors," he said...
New York Post › Sports › 1 month ago
Rick Pitino has rebounded from his hatred of Adidas. The college hoops coaching legend, who sued the sneaker giant over a pay-to-play scandal that cost him his job at Louisville, was spotted on the F Train in Midtown Manhattan on Tuesday — fully...
Business Insider › Lifestyle › 1 month ago
Adidas is teaming up with Prada for a collaboration "coming soon," the brands announced on Twitter and Instagram. The sports giant and leading fashion house have created limited-edition Prada x Adidas footwear styles to be made in Italy, according to...
The Daily Beast › 2 weeks ago
If you didn’t get enough from adidas’ Black Friday sale, head over to Amazon which is offering up to 40% off adidas for the whole family. Grab sweatpants, leggings, sneakers and more. There are hundreds of styles to choose from and they’re all...
Business Insider › Finance › 2 months ago
Automation is expected to make millions of Americans' jobs obsolete in the coming years. Instead of framing this as robots "stealing" jobs, progressive leaders including Rep. Alexandria Ocasio-Cortez and Service Employees International Union President...
Raw Story › 1 week ago
One of President Donald Trump’s biggest promises during the 2016 campaign was to bring manufacturing jobs back to the United States. However, as Axios reports, the manufacturing sector of the economy is in a major slump and much of it can be...
Sign In

Sign in to follow sources and tags you love, and get personalized stories.

Continue with Google
OR